
Omega Timepieces: Style & Quality That is Everlasting
Nineteen ninety-five saw a huge marketing change in the motion picture industry. The iconic James Bond, in The 007 film series, left behind his once inseparable Rolex brand of watches and the action hero began strapping a new brand of ultimate chronometer upon his wrists. That Swiss brand that has since built an industry around the James Bond name and supplanted Rolex as the “007″ watch of choice is the, Omega.
Since that unforgettable timepiece switch, the Omega Seamaster Professional has been featured in over five James Bond films and had a number of various special limited edition “007″ models custom designed for the limited public that can pay the handsome price for one. This was not the beginning of the Omega brand, but it surely progressed the Swiss timepiece makers business by giving it the prime marketing opportunity that Omega has since taken and run exceptionally well with. In fact, 1995 marked a moment when Omega took their business marketing strategies international and developed a brand that has grown from firm, to solid, as an accepted status watch adored by celebrities & business men and women alike.
For Omega, inventing creative timepieces with quality parts are two things that their watches have never been without. Their clever and stylish designs are as elegant as the precision with which the watches are also built. The fine craftsmanship of their watches which sport even the minutest details in the second hand, just goes to show that Omega has never been confused about their goals and has set themselves apart in their profession. This is also why their style is an everlasting one that today makes vintage Omega watches some of the most sought after timepieces in the world.
When we think of the phrase “Swiss made,” many people are not aware that this doesn’t just refer to the location in which the watch is made. Certainly, that is implied in the phrase, but it goes even deeper than that. “Swiss made” was a phrase that was created a couple hundred years ago that identified the movement of the parts and where the watch was assembled. Swiss watches became noted for their extreme accuracy and fluid movement, thus the fact that they were made in Switzerland became the catch phrase that the watch was of superb quality.
Omega makes a number of “Swiss made” models for just about every occasion, though they’re particularly known for their active sport watches. Because of their accurate quality, they have high standing among divers and aviators in particular. Divers in particular are a special group that know all too well how important accurate timing is when their lives depend on how much oxygen remains and the like. Omega watches have models that are able to resist water pressure in depths reaching 1000 ft., but they also make beautiful leather banded aviator watches that are elegant and give an advanced looked of sophistication to the one wearing it.
Because of all these factors (quality, style, supply/demand), vintage Omega watches have been increasing collectibles over recent years by collectors of prized timepieces. Whether you’re a wise collector with years of chronometer experience looking to add a prized possession to your list, or you’re a newcomer to the world of Swiss watches, obtaining new or vintage Omega watches is an excellent addition, or start, to any collector’s showcase. Note, especially for authenticity purposes, look for vintage Omega watches from a reputable and qualified vintage Swiss watch dealer.
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